Saire Marmite, no joke, that's his name. He used to be Saire May, but recently this Marmite Super-Fan changed his name by deed-poll.
The 38-year-old, North Shields resident says that he easily gets through a jar a week and has a collection of Marmite paraphernalia including limited edition jars,
cufflinks and a recipe book dating back to the Second World War.
In a press release he said: "I'm not exactly sure how old I was when I first tried Marmite, but I just remember eating it as far back as I can remember.
"I like the smell, the taste, the texture. I think I pretty much like everything about it."
"I changed my name to show my devotion and passion for Marmite - changing your name to the thing you have passion for shows it to the world."
"My family think I'm mad. However my mum just shrugged her shoulders, she expects this kind of thing from me. I already have plenty more Marmite-mad ideas in the pipeline and will continue to do my bit to spread the love and help End Marmite Neglect."
Mr Marmite, who is engaged to 32-year-old Krystie Lennon, says he eats a lot of the spread and can easily go through a jar a week.
And how does he introduce himself to strangers?
"I tend to say 'Hi, I'm Saire Marmite', although on the phone recently I had to say 'This is not a joke, I am Mr Marmite.'"
I applaud you Mr Marmite, I see a bright future in memorabilia and Mr Men books :-)
