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Sep 5 2008 Post Icon

Paddington's New Marmite Ad

By: Seamus Waldron Published: 5 September 2008

Whilst having a birthday party, Paddington decides to top up the sandwiches with Squeezy Marmite (just like slipping a hip flask of vodka into the fruit punch :-). Of course, half the guests love it, the other half don't. Watch out for what the policeman's hat gets used for!

To see the ad before it's official launch, you need to be a fan of Marmite on Facebook. If that is you, then go see the ad here.


Paddington Bear Marmite Birthday Party


Paddington Bear Marmite Birthday Party

Update, 2024: The full Paddington row, with Michael Bond's response and the eventual non-renewal of the licence, is at The time Paddington tried Marmite and Michael Bond was not pleased.

Provenance: Originally published on ilovemarmite.com (the site's original domain, 2000–2016). Republished here on ilovemarmite.co.uk in 2025 after the .com domain was lost. Original publication date preserved above.

Tags: marmitearchivedadvertisingpaddingtontvadpopculturesqueezymarketingbritishfood
Categories: Pop Culture References , Advertising Campaigns

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