Graham Norton cannot stand Marmite, and has said so plainly. He even reached for it on Eurovision, calling one entry 'like Marmite, if everyone hated Marmite'. A useful name on the hate side from a man whose whole brand is warmth.
Celebrity Endorsements
Famous Marmite lovers and haters: celebrity opinions, endorsements, viral moments, and high-profile Marmite fans.
Category: Celebrity Endorsements | View all articles
Paul McCartney and Marmite: the Beatle who hides it in a three-decker bagel
Sir Paul McCartney, a vegetarian since the 1970s, is a Marmite lover who built it into an elaborate layered bagel with a dark scrape of Marmite at the base. The salty, savoury hit is exactly the kind of flavour a long-time vegetarian leans on.
Helen Mirren and Marmite: the Dame who would happily do the advert
Dame Helen Mirren is a cheerful, unhedged Marmite lover, to the point of saying she would happily front an advert for it. For an actress known for regal poise, planting her flag so firmly on the love side is a small, human thing to put on the record.
Billy Bragg and Marmite: the Bard of Barking who put it in a song
Most people manage a sentence about Marmite. Billy Bragg put it in a song: the title track of 'England, Half English' pictures a breakfast of 'Marmite soldiers washed down with a cappuccino'. You don't reach for Marmite as shorthand for home unless you genuinely eat it.
Famous people on Marmite: the celebrities who love it and the ones who can't stand it
The Marmite A-List: famous faces and their real, sourced Marmite verdicts, from Daniel Craig and Helen Mirren to Madonna and Gary Lineker. Lovers and haters, all on the record, with the genuine quotes named and dated. Updated as new names are added.
Daniel Craig and Marmite: the James Bond star who was once 'Mr Marmite'
Before he was James Bond, Daniel Craig handed out samples as 'Mr Marmite' at a Reading supermarket, the job that earned him his Equity card. And despite the rumours, he is a lover: asked his biggest misconception, he chose 'That I don't like Marmite?'
Twelve celebrities go on the record about Marmite, and we have all the receipts
Twelve famous figures who have publicly committed to a side on Marmite, with their real quotes named and sourced. Six lovers (Florence Pugh, Sir Paul McCartney, Nigella Lawson, Nadiya Hussain, Hailey Bieber, Gordon Ramsay), six haters (Madonna, John Cena, Adele, Anthony Albanese, Hugh Jackman, Piers Morgan), and two more who use the word as a metaphor for their own work.
Marmite finally admits toast is dying
adam&eveDDB's new campaign quietly admits UK toast consumption is down 62 per cent and repositions Marmite as a cooking ingredient. Mostly successful.
A NASCAR rookie has called Marmite \"vomit in a can\"
Shane van Gisbergen, the New Zealand-born racing driver currently doing rookie season in NASCAR (and doing it surprisingly well, let me say), went on The Rock's Morning Rumble in Auckland last week and was asked, in a rapid-fire round, his opinion of Marmite.
A man called Saire Marmite, by his own request
Saire May, then thirty-eight, got out his deed poll forms and officially became Saire Marmite. His reasoning, as reported at the time, was that he wanted to demonstrate proper devotion to the jar.
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