Marmite Articles

Explore our collection of articles about Marmite, Britain's most divisive spread.

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Marmite finally admits toast is dying

Marmite finally admits toast is dying

adam&eveDDB's new campaign quietly admits UK toast consumption is down 62 per cent and repositions Marmite as a cooking ingredient. Mostly successful.

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The Marmite Bolognese that broke TikTok, written down properly

The Marmite Bolognese that broke TikTok, written down properly

The Marmite Bolognese the umami-bomb crowd is making wrong on TikTok, written down properly. One teaspoon, for four people. Stop using more.

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