Marmite Articles

Explore our collection of articles about Marmite, Britain's most divisive spread.

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Who owns Marmite? (and who will after the McCormick deal)

Who owns Marmite? (and who will after the McCormick deal)

Marmite is owned by Unilever, and has been for years. In March 2026 Unilever agreed to sell its food business, Marmite included, to the American firm McCormick, a deal set to complete around mid-2027. Until it closes, Marmite remains a Unilever brand.

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The first Marmite man was Rab C Nesbitt

The first Marmite man was Rab C Nesbitt

The OED dates the adjective 'Marmite' to a single 1994 citation. Look at what it actually is and you find a Sandwell Evening Mail review calling Gregor Fisher's Rab C Nesbitt 'the Marmite man of comedy.' By the dictionary's own reckoning, the first Marmite man wore a string vest.

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An imagined Mnemonicon round-robin reunion: six ghosts at one jar, with proper disagreement, and the crossover story Shakespeare asked Adams to tell

An imagined Mnemonicon round-robin reunion: six ghosts at one jar, with proper disagreement, and the crossover story Shakespeare asked Adams to tell

Six ghosts at one jar. Churchill, Adams, Shakespeare, Keats, Dostoyevsky and Conan Doyle, with proper disagreement and the Dirk Gently x Ford Prefect crossover Shakespeare asked Adams to tell.

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Could Vegemite buy Marmite?

Could Vegemite buy Marmite?

Yes, technically. Probably not. Definitely not in any way Britain would survive. Bear with me. This is the most fun thought experiment in the whole McCormick story, and it ends in a place that says something useful about why the yeast-extract category is shaped the way it is.

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Marmite at 125, with a new American owner in the room

Marmite at 125, with a new American owner in the room

Marmite turns 125 in 2027, just as McCormick takes over. What a serious anniversary year should look like, and what we should probably expect instead.

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Marmite Squeezy: the case for the bottle, and the small Marmite-jar argument it inherits

Marmite Squeezy: the case for the bottle, and the small Marmite-jar argument it inherits

The Squeezy bottle solved three real problems with the jar: the knife, the contamination, and the wasted last third. When the bottle wins, when the jar wins, and why the recipe inside is subtly different.

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Twelve celebrities go on the record about Marmite, and we have all the receipts

Twelve celebrities go on the record about Marmite, and we have all the receipts

Twelve famous figures who have publicly committed to a side on Marmite, with their real quotes named and sourced. Six lovers (Florence Pugh, Sir Paul McCartney, Nigella Lawson, Nadiya Hussain, Hailey Bieber, Gordon Ramsay), six haters (Madonna, John Cena, Adele, Anthony Albanese, Hugh Jackman, Piers Morgan), and two more who use the word as a metaphor for their own work.

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An imagined Mnemonicon panel: Douglas Adams with Arthur Dent, Ford Prefect, Marvin and (regrettably) Zaphod Beeblebrox, each given a jar of Marmite

An imagined Mnemonicon panel: Douglas Adams with Arthur Dent, Ford Prefect, Marvin and (regrettably) Zaphod Beeblebrox, each given a jar of Marmite

A Towel Day panel: Adams plus Arthur Dent, Ford Prefect, Marvin and (regrettably) Zaphod Beeblebrox, each given a jar. Marvin calls it the accumulated regrets of civilisation.

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An imagined Mnemonicon interview with Douglas Adams on Marmite, Vogon customs, and the McCormick deal: a Towel Day session

An imagined Mnemonicon interview with Douglas Adams on Marmite, Vogon customs, and the McCormick deal: a Towel Day session

Douglas Adams (a Bovril-sandwich man, as it turns out) on Marmite, Vogon customs, and the McCormick deal. A Towel Day Mnemonicon session.

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Marmite popcorn is the savoury-snack idea that should have happened a decade ago

Marmite popcorn is the savoury-snack idea that should have happened a decade ago

Marmite popcorn is the savoury snack hiding in your cupboard. The eight-minute stovetop recipe, why the butter carrier matters, the two mistakes to avoid, and why the homemade version beats anything in a bag.

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