In 2025, the internet discovered Marmite jars have flat sides for easy scraping - a feature that's actually been there for decades.
Marmite Articles
Explore our collection of articles about Marmite, Britain's most divisive spread.
M&S Marmite Pizza & Mac Cheese
Marks & Spencer launched Marmite pizza and mac & cheese in a game-changing partnership that brought the spread to new food categories.
Marmite Popcorn Slab Launches
Marmite has done it again - combining the iconic yeast extract with crunchy popcorn in an innovative slab format that's taking snack lovers by storm.
Marmite Peanut Butter's Return
Unilever brought back Marmite Peanut Butter just nine months after discontinuing it, following overwhelming demand from fans.
Marmite's Final Pride Jar
Marmite unveiled its fourth and final Pride jar in partnership with the Elton John AIDS Foundation, raising funds for HIV/AIDS causes.
Marmite Saves M&S Cyber Crisis
When M&S suffered a cyber attack in 2025, Tesco stepped in to ensure Marmite supplies continued reaching desperate fans.
Marmite's Salt Content Explained
A 2025 study found Marmite can raise blood pressure by 26% - but context matters when understanding sodium in your diet.
Marmite Roast Potato Snacks
In April 2025, Marmite launched roast potato flavoured snacks, combining two British favourites in an unexpected new product.
Marmite's Influencer Strategy
In 2025, Unilever shifted Marmite marketing to influencer-led digital campaigns, moving away from traditional television advertising.
Marmite in British Comfort Food
For many Brits, Marmite extends far beyond breakfast toast into comfort food classics from cheese on toast to shepherd's pie.
